During my years of working directly with small businesses, talking with entrepreneurs day in and day out, participating in forums and seminars, and joining small business and entrepreneur’s associations, it has become increasingly apparent to me how important it is for the business owner to play an integral part in the sales function of their business. In a recent survey with more than 800 small business owners around the globe, a recurring pattern emerged. The companies whose owners were highly involved in sales activity had almost twice the growth of those where the owners were not as involved.