Boost Your Profits with Niche Strategy

There are so many good reasons why small businesses should focus their offering on a clearly defined niche. One of the most compelling is that niche strategy not only helps you attract more clients like a magnet, but it does so more profitably, boosting your profits and putting more dollars in your pocket! The Riches … read more

How to Create a Niche for Higher Profits

We have talked about the benefits of creating a niche for yourself in previous blog posts (3 Powerful Reasons to Get Over Your Niche Phobia). Many small business owners are open to it in theory, but resistent to it in practice. At Provendus Group we believe to our bones that niche marketing is the path to … read more

Barely Breaking Even in Your Small Business?

  It’s tax season. Do you hear the collective groan from small business owners across the country? Are you one of those small business owners who is groaning? Do you find yourself working harder and harder, year after year in your business, only to get your taxes done and learn you’re barely breaking even? It’s … read more

GAME-Changers for Your Small Business in 2015

2015 is approaching rapidly! Every year, I use the last month to do strategic planning in preparation for the following year. Year-end is a great time to reflect on the year’s WINS and losses, along with all there is to be learned. Then, plan the year ahead. There are 3 key strategic areas small business … read more

The True Path to A Profitable Business

I am a convert. “Profit First: A Simple System to Transform Any Business From A Cash-Eating Monster to a Money-Making Machine” will be here in less than a week, and for small business owners all over the world, not a moment too soon. I have had the privilege of reading an advance copy of this … read more

The Real Formula for Profitability

While I have co-founded, built and sold two multi-million dollar technology service firms, I admit they were never truly profitable. Every increase in revenue seemed to be matched with an even greater increase in expenses. Every day I checked (and still do) my bank balances. As the balances would climb and fall, so would my … read more

Customer Complaints Driving You Crazy?

Ever had a customer who drove you crazy? You may want to fire that customer. Yes, you read that right. Sometimes, you are better off letting a customer go, rather than dealing with on-going complaints. Consider that 5% of your customers likely generate 50% of your problems. Your resources are precious, and how you choose … read more

The Keys to Profit Growth

The key to growing your profits is to bring in more revenues, right? Not necessarily. While most business owners focus on growing the sales and revenue side of their business, they often miss key issues that are impacting their profitability. We work with and talk to many small business owners who have healthy sales, but … read more